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Institute of Business Administration (IBA)

Realizing the importance of business education, Department of Business Administration was established in 1972 in the University of the Punjab. Later on, the department was upgraded to the Institute of Business Administration (IBA) in 1989. This was a great mile-stone in the history of the University, as IBA was the second institute in Pakistan, where teaching of business administration was being offered. The Institute was shifted to its existing building in 1994. One year Post Graduate Diploma in Business Administration was started in 1992. To impart management education to in-service executives, MBA evening was started in 1995. In 2005, BBA (Hons) was also started for high-caliber under-graduate students who are both academically able and exhibit strong managerial potential. BBA (Hons) is offered on regular (morning) and self-support (afternoon) basis. In 2009, MBA (One and Half years) was also started for IBA-PU BBA (Hons) graduates and the program is offered on regular basis. Aimed at developing advanced competencies in theorizing and research, IBA started M.Phil in Business Administration and Ph.D in Business Administration programs in 2014. In 2016, MBA 3.5 Years (Afternoon) was started for 14 years education (BA/B.Sc/B.Com) graduates. This is 18 years research oriented degree equivalent to M.Phil/MS as per HEC roadmap for Business Education. To-date, IBA has produced 13 M. Phil, 297 MBA (1.5) Years, 4718 MBAs, 633 BBAs, 1159 PGDs and 9 ABMs and they are making valuable services at both national and international level.

3rd International Conference on Business Administration 2024

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Vision, Mission Statement and Goals

Vision
To be an international level business school that creates business leaders and generates top quality research for the relevant economic needs of Pakistan.
Mission
Working with all the stakeholders, through an enterprising culture of excellence, passion and ethics, we aim to produce well-groomed business graduates who are ready to hit the ground running with a heart-throbbing enthusiasm and an unfaltering work-ethic. We also aim to create market-driven, industry relevant, and academically recognized business research generating academic dialogue between industry and academia and producing relevant business solutions within the context.
Goals
•	Attain 100% PhD faculty ratio.
•	Achieve 100% graduate employment in top quality MNCs and local organizations.
•	Establish a running business incubation centre producing living enterprises.
•	Diversify IBA portfolio to encompass specializations in market-driven fields such a project management, supply chain management, Islamic banking.
•	Become a driver of CSR (corporate social responsibility) activities in the corporate world.
•	Create a complete database of IBA alumni for collaboration, employment and sponsorship.
•	Construct an international quality event complex housing an auditorium, seminar rooms, guest rooms, etc.
•	Organize a local conference followed by an international conference at IBA.
•	Publish a HEC recognized journal of business aimed to become an impact factor status.
Achievements
1.	15 M.Phil degrees have been awarded.
2.	Strengthen the faculty by Ph.D degree. Currently, there are 3 faculty members having Ph.D degree, 3 faculty members are perusing their Ph.D in Pakistan and 4 are perusing their Ph.D in Malaysia and UK.
3.	17 Ph.D scholars are currently perusing their Ph.D at IBA and out of these, 7 synopsis have been approved by the Advanced Studies & Research Board (AS&RB).
4.	74 graduates of MBA 1.5 years who opted research work have been completed their degrees.
5.	Curricula has been revised as per HEC Business Roadmap.
6.	To promote research culture. 67 research papers have been published in various national/international journals since 2009.
7.	Two (2) state-of-the-art computer labs having 92 & 72 PCs with highly advanced IT equipment and high speed CIR redundant internet infrastructure.
8.	A well-equipped library with 21850 books.
9.	Initiated Business Incubation Centre at IBA.
10.	Established Placement Office in February 2016.
11.	22 Faculty research presentation at national and international conferences.
12.	Arrangement of extracurricular activities for the students i.e. Annual Dinners, Sports gala, tours, Competitions, and study cum excursion tours.

Teaching Faculty

Administrative Staff

Programs

Publications/ Research / Books

Last Three Year Articles

Year:

2017

Hassan, A., Faiz, R., Mirza, N.A. ,; Gender, Generation and transition leadership:Towards a conceptual framework, Global Management Journal of Social Sciences, Vol 8 (2)., 2017

Malik, O.M., Sattar, A., Shahzad, A., and Faiz, R,; Personal Bullying and Nurses’ Turnover Intentions in Pakistan: A Mixed Methods Study, Journal of Interpersonal Violence, 0886260517719903, 2017

Asad, H., Naseem, R. and Faiz, R. ,; Mediating effect of Ethical Climate between Organizational Virtuousness and Job Satisfaction, Pakistan Journal of Commerce and Social Sciences, Vol. 11 (1), pp. 35-48, 2017

Awan, H. A., Faiz, R., Awan,; Antecedents and consequences of corporate image: a comparison of conventional and Islamic banks., Revista de Administração de Empresas, Accepted for forthcoming issue, 2017

Bano, S., Faiz, R., Asif, A. ,; Challenges faced by women leaders in Pakistan, Global Management Journal of Social Sciences, Vol 8 (1), 2017

Faiz , R., Anam, H., and Awan, S. H. ,; Customers’ Attitude towards Digital and outdoor Marketing, Pakistan Journal of Social Sciences, Vol 37 (1), 2017

Awan, M. Hayat, Hayat, Zara, Faiz, Rafia and Ghufran, Bushra ,; An Evaluation of Investment Behavior of Individual Investors and its Impact on Investment Decision making, UW journal of management sciences, Vol(1). 28-41, 2017

Year:

2016

Faiz, R., Faiz, F. A. and Ahmer, Z. ,; Understanding student’s attitude towards women as managers., Science International, Vol. 28 (3), pp. 2897-2904, 2016

Tauqeer,M., Faiz, R., Asad, H. and Awan, S. H.,; Impact of nutritional labelling on purchase intention of dairy products., Science International, Vol. 28 (4), pp. 99-106, 2016

Anam, H., and Faiz, R. ,; An empirical examination of brand loyalty via customer delight in Pakistan, Journal of management research, Vol. 3(1), 2016

Year:

2015

Ms. Masooma Ifitkhar, M. Shoaib,,; Security Metrics for cloud based information retrieval system, Journal of Faculty of Enginering & Technology, , 2015

Dr. Sania Zahra Malik & Ms. Sadia Masood,; Emotional intelligence and resistance to change: Mediating role of psychological capital in telecom sector of pakistan, Pakistan Journal of Commerce and Social Sciences, , 2015

Dr. Sania Zahra Malik, ,; Role of energizing relationships in creating subjective vitality and goal commitment in UK academics, Journal of Research and Reflections in Educations, , 2015

Dr. Humaira Asad, Ms. Shafaq Mahmood,; Conceptualizing corporate social responsibility practives in the islamic banks of Pakistan: An exploratory factor analysis, 7th South Asian International Conference Islamabad, Pakistan, , 2015

Dr. Humaira Asad, Mr. Muhammad Iqbal Rana & Ms. Tehmia Latif,; Visual merchandsing and retail industry in Pakistan: Impact on impulse buying, 7th South Asian International Conference Islamabad, Pakistan, , 2015

Ms. Wajiha Kazim & Prof. Dr. Nasira Jabeen,; Recruitment and selection practives of faculty in higer education institutions of Pakistan. A case of University of the Punjab, 7th South Asian International Conference Islamabad, Pakistan, , 2015

Ms. Qudsia Naseer & Prof. r. Zafar Iqbal Jadoon,; Towards understanding the effect of HEC's reform on autonomy of public sector Universities. The case of the Punjab University, 7th South Asian International Conference Islamabad, Pakistan, , 2015

Year:

2014

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem, Neelam Bano,; Nurturing organizational citizeship behaviours by optimism subculture empirical evidence from pakistan, Pakistan economic and social review, 52(2), 2014

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Aroosh Idrees,; What in authentic leadership drives sales force psychological capital facts?, European Journal of Scientific Research, 116(4), 2014

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem, Neelam Bano,; Role of optimism subculture in promoting job satisfaction evidence from beverage industry of pakistan, Pakistan economic and social review, 52(2), 2014

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Mudiha Munawar,; Impact of world of mouth communication on brand loyalty: empirical evidence from telecom sector in Pakistan, American Journal of Scientific Research, 100, 2014

Prof. Dr. Muhamamd Ehsan Malik, Zeeshan Akbar Buttar & M. Azeem ,; Imapct of marketing communication and price deals on brand equity dimensions, European Journal of Scientific Research, 119(4), 2014

Prof.Dr. Muhammad Ehsan Malik, Usman Riaz Mir & Shrafat Ali Sair,; Effect of organizational culture and top management support on ERP implementation, Science International (Lahore), 26(3), 2014

Year:

2013

Dr. Mubbsher Munawar Khan Usamah Iyyas Billah,; Product life cycle strategies in emerging markets A cse study from Pakistan, Euoropeam Journal of Econmics, Finance and administrative Scieces, 60, 2013

Prof. Dr. Muhamamd Ehsan Malik, Basharat Naeem, Mudiha Munawar,; Impact of integrated marketing communication on brand loyalty: Brand image as mediator, European Journal of Scientific Research, 108(2), 2013

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem, Mudiha Munawar,; Role of integrated marketing communication in customer satisfaction and brand trust, American Journal of Scientific Research, 91, 2013

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem, Aroosh Idrees,; Developing pharmaceutical sales force collective psychological capital through group authentic leadership, American Journal of Scientific Research, 91, 2013

Dr. Mubbsher Munawar Khan & Hira T. Masood, ,; Conceputalizing Motivational Factors of Educationists, Business and Management Research, 2(2), 2013

Prof. Dr. Muhammad Ehsan Malik, Muhammad Mudasar Ghafoor, Hafiz Kashif Iqbal, Qasim Ali, Hira Hunbal, Muhammad Noman, & Bilal Ahmad,; Impact of Brand Image and Advertisement on Consumer Buying Behavior, World Applied Sciences Journal, 23(1), 2013

Prof. Dr. Muhammad Ehsan Malik, Muhammad Mudasar Ghafoor, Hafiz Kashif Iqbal ,; Impact of Job Overload and Work Schedule Flexibility on Job Satisfaction: An Insight in Education and Banking Sector of Pakistan, International Review of Social Sciences and Humanities, 5(1), 2013

Prof. Dr. Muhammad Ehsan Malik, Muhammad Mudasar Ghafoor, Hafiz Kashif Iqbal, Usman Riaz, Noor ul Hassan, Muhammad Mustafa & Seleh Shahbaz,; Importance of Brand Awareness and Brand Loyalty in assessing Purchase Intentions of Consumer, International Journal of Business and Social Science, 4(5), 2013

Prof. Dr. Muhammad Ehsan Malik, Muhammad Mudasar Ghafoor, Muhammad Ashar, Arooje & Anum,; The Impact of Training Perceptions on Employee Attitudes, American Journal of Scientific Research, 87, 2013

10-

Prof. Dr. Muhammad Ehsan Malik Moazzam Ali Khan, Rana Shahid Imdad Akash, Muhammad Abrar,; Testing the day of the week effect in emerging and transitional equity market (Empirical Evidence from stock returns of Karachi Stock Exchane, Pakistan), European Journal of Social Sciences, 36(4), 2013

11-

Prof. Dr. Muhammad Ehsan Malik, Mr. Yasin Munir, Ph.D Scholar-UT, Malaysia (Baktawar Javaid, Amina Arshad, Maydada Khalid, Rubia Nawaz & Sania Nazir, PUGC),; Empirical investigation of Ethical Leadership, Job Turnover, Job Satisfaction, Organizational Commitment, and Oranizational Citizenship Behavior, Far East Journal of Psychology and Business, 10(1), 2013

12-

Prof. Dr. Muhammad Ehsan Malik Mr. Yasin Munir, Ph.D Scholar-UT, Malaysia (Sara Ahmad, Saba Saleem & Zunaira Akbar, PUGC),; Empirical Investigation of Indicatos of Organizational Learning: Evidence from Water and Power Development Authority (WAPDA Pakistan, Far East Journal of Psychology and Business, 10(1), 2013

Year:

2012

Porf. Dr. Muhammad Ehsan Mr. Rizwan Qaiser Danish Mr. Yasin Munir,; The impact pay and promotion on job satisfaction: Evidence from Higher Instiute of Pakistan, American Journal of Economics, 2, 2012

Porf. Dr. Muhammad Ehsan Mr. Rizwan Qaiser Danish Mr. Yasin Munir,; Determinants of Learning Organization in Higher Education Institutes: A Correlational Study, International Journal of Innovation, Management and Technolg, SINGAPORE (Thomson & ISI indexed, 3, 2012

Porf. Dr. Muhammad Ehsan Mr. Rizwan Qaiser Danish Mr. Yasin Munir,; The Rol of Transformational Leadership and Leader's Emotional Quotient in Organizational Learning, World Applied Sciences Journal AUSTRLIA(Thomson & ISI Idexed), 16, 2012

Year:

2011

Prof. Dr. Muhammad Ehsan Malik & Basharat Naeem,; Role of Perceived Organizational Justice in Job Satisfaction: Evidence from Higher Education Institutions of Pakistan, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Basit Bin Ali,; Sales Force Organizational Citizenship Behavior: Role of Meaning at work and Conditions for Community, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Zoune Arif,; How do Service Quality Perceptions Contribute in Satisfying Banking Customers?, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Zoune Arif,; Impact of Perceived Service Quality on Banking Customers’ Loyalty, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Abdul Mohsin Nasir,; Impact of Service Quality on Brand Image: Empirical Evidence from Hotel Industry, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik , Basharat Naeem & Abdul Mohsin Nasir,; Hotel Service Quality and Brand Loyalty, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Basit Bin Ali,; How Do Workplace Spirituality and Organizational Citizenship Behavior influence Sales Performance of FMCG Sales Force?, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik & Basharat Naeem,; Big Question: Is Pakistani Faculty of Higher Education Spiritual?, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

Prof. Dr. Muhammad Ehsan Malik, Moazzam Ali Khan, Rana Shahid Imdad Akash, Majid Imdad Khan and Faryad Husain,; Co-integration and Causality Analysis of Emerging Equity Markets and Developed Equity Markets (An Empirical Analysis of Karachi Stock Exchange, Interdisciplinary Journal of Contemporary Research in Business(UK), 3, 2011

10-

Prof. Dr. Muhammad Ehsan Malik & Basharat Naeem,; Impact of Perceived Organizational Justice on Organizational Commitment of Faculty: Empirical Evidence from Pakistan, Interdisciplinary Journal of Research in Business (USA), 1, 2011

11-

Prof. Dr. Muhammad Ehsan Malik & Basharat Naeem,; Banking Clients’ Perceived Service Quality and Behavioral Responses, European Journal of Social Sciences (UK), 23, 2011

12-

Prof. Dr. Muhammad Ehsan Malik & Basharat Naeem,; Miles and Snow Strategy Topology: A Critical Commentary, Interdisciplinary Journal of Contemporary Research in Business(UK), 3, 2011

13-

Prof. Dr. Muhammad Ehsan Malik & Basharat Naeem,; Interrelationship between Customer Based Brand Equity Constructs: Empirical Evidence from Hotel Industry of Pakistan, Interdisciplinary Journal of Contemporary Research in Business (UK), 3, 2011

14-

Prof. Dr. Muhammad Ehsan Malik & Basharat Naeem,; Faculty Members’ Perceptions of Organizational Justice in Institutes of Higher Learning of Pakistan, African Journal of Business Management, 5, 2011

15-

Prof. Dr. Muhammad Ehsan Malik, Rizwan Qaiser Danish and Yasin Munir,; The Impact of Leader's Emotional Quotient on Organizational effectiveness: Evidence from Industrial and banking sectors of Pakistan, International Journal of Business and Social Sciences, USA, 2, 2011

16-

Prof. Dr. Muhammad Ehsan Malik, Rizwan Qaiser Danish and Yasin Munir ,; Employee’s Turnover Intension:Is this HR Failure or Employee’s better employment opportunity? , International Conference on Innovation, Management and Service IPEDR Singapore (Thomson & ISI Indexed), 14, 2011

17-

Prof. Dr. Muhammad Ehsan Malik, Rabia Ali, Muhammad Mudasar Ghafoor and Rizwan Qaiser Danish ,; Perception of Job Psychology: Moderating Role of Age on relationship between Job Climate, Extrinsic Rewards and Job Satisfaction, World Applied Sciences Journal (AUSTRALIA) , 13, 2011

Year:

2010

Basharat Naeem,; Motivation and dissatisfaction of Pakistani Pharmaceutical sales force, Interdisciplinary journal of Contemporary Research in Business, 1, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Spirituality at Workplace, Al-Adwa, 24, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Commentary on Role of Receptive and Expressive Influence Tactics and Behaviors in Personal Selling, Pakistan Economic and Social Review, 48, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Impact of Reward and Recognition on Job Satisfaction and Motivation: An Empirical study from Pakistan, International Journal of Business and Management (Published by Canadian Center of Science and Education), 5, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Leadership Spirituality in Banking Professionals and Its Impact on Organizational Commitment, International Journal of Business and Management (Published by Canadian Center of Science and Education), 5, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Impact of Spiritual Consciousness on the Job Performance of Banking Executives, Interdisciplinary Journal of Contemporary Research in Business (Published by Institute of Interdisciplinary Business Research having UK & South African Chapters, 2, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; The Impact of Service Quality on Students' Satisfaction in Higher Education Institutes of Punjab, Journal of Management Research (Published by Macrothink Institute, USA, 2, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Job Satisfaction and Organizational Commitment of University Teachers in Public Sector of Pakistan, International Journal of Business and Management (Public by Canadian Center of Science and Education), 5, 2010

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Faculty Members' Perceptions of Organizational Justice in the Institutes of Higher Education in Pakistan, African Journal of Business Management (Accepted for publication in December 2010 issue), 4, 2010

10-

Prof. Dr. Muhammad Ehsan Malik,; Impact of Motivation to Learn and Job Attitudes on Organizational Learning Culture in a Public Service Organization of Pakistan, African Journal of Business Management (Accepted for publication in December 2010 issue), 4, 2010

11-

Prof. Dr. Muhammad Ehsan Malik Basharat Naeem,; Role of Spirituality in Job Satisfaction and Organizational Commitment among Faculty of Institutes of Higher Learning in Pakistan, African Journal of Business Management (Accepted for publication in, 4, 2010

List of Research Publication from the year 2011 to 2015

Prof. Dr. Muhammad Ehsan Malik, Ghafoor, M M, & Naseer S (2011). Organizational Effectiveness: A case Study of Telecommunication and Banking Sector of Pakistan, Far East Journal of Psychology and Business, 2(1), 37-48 HONG KONG .

Prof. Dr. Muhammad Ehsan Malik, Danish, R. Q & Ali, U. (2011). Impact of Motivation to Learn and Job Attitudes on Organizational Learning Culture in a Public Service Organization of Pakistan, African Journal of Business Management, 5(3), 844-854 . NIGERIA (Recognized W Category by HEC) IF; 1.105

Prof. Dr. Muhammad Ehsan Malik , Ali, R, Ghafoor, M. M. & Danish, R. Q. (2011). Perception of Job Psychology: Moderating Role of Age on relationship between Job Climate, Extrinsic Rewards and Job Satisfaction, World Applied Sciences Journal, 13 (6), 1367-1374. AUSTRALIA (Recognized X Category by HEC)

Prof. Dr. Muhammad Ehsan Malik , Danish, R. Q., & Munir, Y. (2011). Employee's Turnover Intension:Is this HR Failure or Employee's better employment opportunity? International Conference on Innovation, Management and Service IPEDR, 14, 326-331 IACSIT Press, SINGAPORE . Thomson & ISI Indexed

Prof. Dr. Muhammad Ehsan Malik, Danish, R. Q., & Munir, Y. (2011). The Impact of Leader's Emotional Quotient on Organizational effectiveness: Evidence from Industrial and banking sectors of Pakistan. International Journal of Business and Social Sciences, 2 (18), 114-118 UNITED STATE OF AMERICA.

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Role of Spirituality in Job Satisfaction and Organizational Commitment among Faculty of Institutes of Higher Learning in Pakistan, African Journal of Business Management 5(4), 1236-1244 . NIGERIA (Recognized “W” Category by HEC) IF; 1.105

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Faculty Members' Perceptions of Organizational Justice in Institutes of Higher Learning of Pakistan, African Journal of Business Management 5(16), 6698-6706 NIGERIA (Recognized “W” Category by HEC) IF; 1.105 .

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Interrelationship between Customer Based Brand Equity Constructs: Empirical Evidence from Hotel Industry of Pakistan , Interdisciplinary Journal of Contemporary Research in Business 3(4), 795-804 . UNITED KINGDOM (Recognized Y Category by HEC).

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Miles and Snow Strategy Topology: A Critical Commentary, Interdisciplinary Journal of Contemporary Research in Business 3(4), 805-812 . UNITED KINGDOM (Recognized Y Category by HEC).

10.

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Banking Clients' Perceived Service Quality and Behavioral Responses, European Journal of Social Sciences 23(3), 466-473 . UNITED KINGDOM

11.

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Impact of Perceived Organizational Justice on Organizational Commitment of Faculty: Empirical Evidence from Pakistan, Interdisciplinary Journal of Research in Business 1(9), 92-98 . UNITED STATE OF AMERICA .

12.

Prof. Dr. Muhammad Ehsan Malik , Khan M.A, Akash, R. S. I., Khan M. I. & Hussain F (2011). Co-integration and Causality Analysis of Emerging Equity Markets and Developed Equity Markets (An Empirical Analysis of Karachi Stock Exchange, Interdisciplinary Journal of Contemporary Research in Business 3(7),167-193 . UNITED KINGDOM (Recognized Y Category by HEC).

13.

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Big Question: Is Pakistani Faculty of Higher Education Spiritual? Interdisciplinary Journal of Contemporary Research in Business 3(8),598-609. UNITED KINGDOM (Recognized “Y” Category by HEC).

14.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B., & Ali, B.B (2011). How Do Workplace Spirituality and Organizational Citizenship Behavior influence Sales Performance of FMCG Sales Force? Interdisciplinary Journal of Contemporary Research in Business 3(8),610-620. UNITED KINGDOM (Recognized “Y” Category by HEC).

15.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B., & Nasir, A.M. (2011). Hotel Service Quality and Brand Loyalty. Interdisciplinary Journal of Contemporary Research in Business 3(8),620-629. UNITED KINGDOM (Recognized “Y” Category by HEC).

16.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B., & Nasir, A.M. (2011). Impact of Service Quality on Brand Image: Empirical Evidence from Hotel Industry. Interdisciplinary Journal of Contemporary Research in Business 3(8),630-636. UNITED KINGDOM (Recognized “Y” Category by HEC).

17.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B., & Arif, Z. (2011). Impact of Perceived Service Quality on Banking Customers' Loyalty. Interdisciplinary Journal of Contemporary Research in Business 3(8),637-645. UNITED KINGDOM (Recognized “Y” Category by HEC).

18.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B., & Arif, Z. (2011). How do Service Quality Perceptions Contribute in Satisfying Banking Customers? Interdisciplinary Journal of Contemporary Research in Business 3(8),646-653. UNITED KINGDOM (Recognized “Y” Category by HEC).

19.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B., & Ali, B.B (2011). Sales Force Organizational Citizenship Behavior: Role of Meaning at work and Conditions for Community. Interdisciplinary Journal of Contemporary Research in Business 3(8),654-661. UNITED KINGDOM (Recognized “Y” Category by HEC).

20.

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2011). Role of Perceived Organizational Justice in Job Satisfaction: Evidence from Higher Education Institutions of Pakistan Interdisciplinary Journal of Contemporary Research in Business 3(8),662-673. UNITED KINGDOM (Recognized “Y” Category by HEC).

21.

Prof. Dr. Muhammad Ehsan Malik , Danish, R. Q., & Munir, Y. (2012). The Role of Transformational Leadership and Leader's Emotional Quotient in Organizational Learning. World Applied Sciences Journal 16(6): 814-818 . AUSTRALIA Thomson & ISI Indexed , (Recognized X Category by HEC).

22.

Prof. Dr. Muhammad Ehsan Malik , Danish, R. Q., & Munir, Y. (2012). Determinants of Learning Organization in Higher Education Institutes: A Correlational Study. International Journal of Innovation, Management and Technology , 3 (2): 117-120 . SINGAPORE Thomson & ISI Indexed , (Recognized X Category by HEC).

23.

Prof. Dr. Muhammad Ehsan Malik , Danish, R. Q., & Munir, Y. (2012). The Impact of Pay and Promotion on Job Satisfaction: Evidence from Higher Institutes of Pakistan. American Journal of Economics , June 2012 Speical Issue : 6-9 . UNITED STATE OF AMERICA (Peer-reviewed journal).

24.

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2012). Towards Understanding Controversy on Herzberg Theory of Motivation Journal of Basic and Applied Scientific Research 2(11),11936-11941. EGYPT Thomson & ISI Indexed , (Recognized X Category by HEC).

25.

Prof. Dr. Muhammad Ehsan Malik & Naeem, B. (2012). Aaker's Brand Personality Framework: A Critical Commentary Journal of Basic and Applied Scientific Research 2(12),11992-11996. EGYPT Thomson & ISI Indexed , (Recognized X Category by HEC).

26.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B, & Ahmad, W. (2012). Role of Optimism Subculture and Optimism in Sales force Creative Performance: Empirical Evidence from Pharmaceutical Industry in Pakistan, Journal of Basic and Applied Scientific Research 2(12),12389-12395. EGYPT Thomson & ISI Indexed , (Recognized X Category by HEC).

27.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B, & Ahmad, W. (2012). Creative Performance of Pharmaceutical Sales force: Role of Intrinsic Motivation and Learning Goal Orientation, Journal of Basic and Applied Scientific Research 2(12),12633-12640. EGYPT Thomson & ISI Indexed , (Recognized X Category by HEC).

28.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B, & Munawar, M. (2012). Brand Image: Past, Present and Future, Journal of Basic and Applied Scientific Research 2(12),13069-13075. EGYPT Thomson & ISI Indexed , (Recognized X Category by HEC).

29.

Prof. Dr. Muhammad Ehsan Malik , Munir, Y., Zainab, Z., Hussain, S., Munawar, S., Bashir, A. (2012). Empirical Investigation of Leadership Style on Enhancing Team Building Skills . Interdisciplinary Journal of Contemporary Research in Business 4(8),738-749. UNITED KINGDOM (Recognized “Y” Category by HEC)

30.

Prof. Dr. Muhammad Ehsan Malik , Ghafoor, M M, & Iqbal, H. K. (2012). Impact of Brand Image, Service Quality and price on customer satisfaction in Pakistan Telecommunication sector. International Journal of Business and Social Science 3(23),123-129. UNITED STATE OF AMERICA (Recognized “Y” Category by HEC).

31.

Prof. Dr. Muhammad Ehsan Malik, Munir, Y., Ejaz, F., Alam, A., & Aqsa, A. (2012) . Cross Sectional Examination Of Team Performance And Impact Of Organizational Change On Team Building , Far East Journal of Psychology and Business, 9(2), 48-56 HONG KONG . (Recognized “Y” Category by HEC).

32.

Prof. Dr. Muhammad Ehsan Malik, Munir, Y., Chahal, A., Nasir, S. & Iftikhar, N. (2012) . Rethinking Leadership Style: How Different Approaches And Leadership Power Manage Organizational Stress?, Far East Journal of Psychology and Business, 9(3), 9-18 HONG KONG . (Recognized “Y” Category by HEC).

33.

Prof. Dr. Muhammad Ehsan Malik , Ghafoor, M M, & Iqbal, H. K. (2012). Leadership and Personality Traits as Determinants of Organizational Citizenship Behaviour (OCB) in Banking Sector of Pakistan . World Applied Sciences Journal 20 (8): 1152-1158 . AUSTRALIA Thomson & ISI Indexed , (Recognized X Category by HEC).

34.

Prof. Dr. Muhammad Ehsan Malik , Afzal , M., Begum, I., Sarwar K. & Fatima H. (2012). Relationship among Education, Povertyand Economic Growth in Pakistan: An Econometric Analysis . Journal of Elementary Education 22 (1): 23-45 . PAKISTAN (Recognized Y Category by HEC).

35.

Prof. Dr. Muhammad Ehsan Malik, Munir, Y., Ahmad, S., Saleem, S. & Akbar, Z. (2013) . Empirical Investigation of Indicators of Organizational Learning: Evidence from Water and Power Development Authority (WAPDA) Pakistan , Far East Journal of Psychology and Business, 10(1), 25-32 HONG KONG.

36.

Prof. Dr. Muhammad Ehsan Malik , Y., Javaid, B., Arshad, A., Nawaz, R. & Nazir, S. (2013) . Empirical Investigation of Ethical Leadership, Job Turnover, Job Satisfaction, Organizational Commitment, and Organizational Citizenship Behavior , Far East Journal of Psychology and Business, 10(2), 12-20 HONG KONG .

37.

Prof. Dr. Muhammad Ehsan Malik , Khan M.A, Akash, R. S. I., & Ibrar, M. (2013). Testing the Day of the Week Effect in Emerging and Transitional Equity Market (Empirical Evidence from Stock Returns of Karachi Stock Exchange, Pakistan) , European Journal of Social Sciences, 36(4), 487-492 . SEYCHELLES.

38.

Prof. Dr. Muhammad Ehsan Malik , Ghafoor, M. M., Ashar, M., Arooje & Anum. (2013). The Impact of Training Perceptions on Employee Attitudes . American Journal of Scientific Research (87): 164-173 . SEYCHELLES Thomson & ISI Indexed .

39.

Prof. Dr. Muhammad Ehsan Malik , Ghafoor, M. M., Iqbal, H. K., Riaz, U., Hassan, N., Mustafa, M. & Shahbaz S. (2013). Importance of Brand Awareness and Brand Loyalty in assessing Purchase Intentions of Consumer . International Journal of Business and Social Science 4 (5) : 167-171 . UNITED STATE OF AMERICA .

40.

Prof. Dr. Muhammad Ehsan Malik , Ghafoor, M. M & Iqbal, H. K (2013) . Impact of Job Overload and Work Schedule Flexibility on Job Satisfaction: An Insight in Education and Banking Sector of Pakistan. International Review of Social Sciences and Humanities 5 (1) : 38-47 . INDIA (Recognized “Y” Category by HEC).

41.

Prof. Dr. Muhammad Ehsan Malik , Ghafoor, M M, & Iqbal, H. K., Ali, Q., Hunbal H., Noman M., Ahmad, B. (2013). Impact of Brand Image and Advertisement on Consumer Buying Behavior . World Applied Sciences Journal 23 (1): 117-122 . AUSTRALIA Thomson & ISI Indexed .

42.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B, & Idrees, A. (2013). Developing Pharmaceutical Sales Force Collective Psychological Capital through Group Authentic Leadership . American Journal of Scientific Research (91): 69-78 . SEYCHELLES Thomson & ISI Indexed .

43.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B, & Munawar, M. (2013). Role of Integrated Marketing Communication in Customer Satisfaction and Brand Trust . American Journal of Scientific Research (91): 79-87 . SEYCHELLES Thomson & ISI Indexed .

44.

Prof. Dr. Muhammad Ehsan Malik , Naeem, B, & Munawar, M. (2013). Impact of Integrated Marketing Communication on Brand Loyalty: Brand Image As Mediator . European Journal of Scientific Research (108): 303-310 . SEYCHELLES (Recognized Y Category by HEC).

45.

Ms. Masooma Iftikhar, Shahbaz, M. & Mahmood, R. (2013). Classification based on Empathy level by Mining Economic Prosperity and Environmental Indicators. International Journal for e-Learning Security (IJeLS) 3(2):340-349. UK.

46.

Dr. Mubbsher Munawar Khan, & Masood, H.T (2013). Conceptualizing Motivational Factors of Edcucationists. Business and Management Research 2(2): 88-95 CANADA

47.

Zeshan Ahmer (2013). Adoption of Human Resource Information Systems Innovation in Pakistani Organizations . Journal of Quality and Technlogy Management 9 (2): 25-50 . Pakistan (Recognized X Category by HEC).

48.

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Mudiha Munawar (2013). How Does Customer Satisfaction Nurture Brand Loyalty? Empirical Examination of Brand Trust as Partial Mediator . Journal of Basic and Applied Scientific Research 3(11),500-507. EGYPT Thomson & ISI Indexed , .

49.

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Aroosh Idrees (2014). What in Authentic Leadership Drives Sales Force Psychological Capital Facets?, European Journal of Scientific Research 116 (4): 465-474 . SEYCHELLES Thomson & ISI Indexed .

50.

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Mudiha Munawar (2014). Impact of Word-of-Mouth Communication on Brand Loyalty: Empirical Evidence from Telecom Sector in Pakistan . American Journal of Scientific Research 100: : 68-74 . SEYCHELLES Thomson & ISI Indexed .

51.

Prof. Dr. Muhammad Ehsan Malik, Zeeshan Akbar Buttar & M. Azeem (2014). Impact of Marketing Communication and Price Deals on Brand Equity Dimensions, European Journal of Scientific Research 119 (4): 576 - 590 . SEYCHELLES Thomson & ISI Indexed .

52.

Prof. Dr. Muhammad Ehsan Malik, Usman Riaz Mir & Shrafat Ali Sair (2014). Effect of Organizational Culture and Top Management Support on ERP Implementation , Science International (Lahore), 26 (3): 1361 - 1369 . PAKISTAN (Recognized Y Category by HEC).

53.

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Neelam Bano (2014). Nurturing Organizational Citizenship Behaviours by Optimism Subculture Empirical Evidence From Pakistan , Pakistan Economic and Social Review , 52(2), 175-186. PAKISTAN (Recognized “Y” Category by HEC)

54.

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Neelam Bano (2014). Role of Optimism Subculture in Promoting Job Satisfaction Evidence from Beverage Industry of Pakistan , Pakistan Economic and Social Review , 52(2), 127-139. PAKISTAN (Recognized “Y” Category by HEC)

55.

Prof. Dr. Muhammad Ehsan Malik, Basharat Naeem & Neelam Bano (2014) .Linking Workplace Spirituality to Intrinsic Work Motivation: Seeing through Lens of Self - Determination Theory , Al-Adwa , 29(42), 71-78. PAKISTAN (Recognized “Y” Category by HEC)

56.

Dr. Sania Zahra Malik (2014). Strategic Change and Organizational Reforms: Case of Pakistani University, Journal of Research and Reflections in Education, 8(1):37-47, Pakistan ( Recognized “Y” Category by HEC) .

57.

Ms. Masooma Iftikhar & Shoaib M. (2015). Security Metrics for Cloud Based Information Retrieval System, Journal of Faculty of Engineering & Technology, 22 (1):2015 Pakistan ( Recognized “Y” Category by HEC) .

58.

Dr. Sania Zahra Malik & Masood, S. (2015). Emotional Intelligence and Resistance to Change: Mediating Role of Psychological Capital in Telecom Sector of Pakistan, Pakistan Journal of Commence and Social Sciences, 9 (2):485-502, Pakistan ( Recognized “Y” Category by HEC) .

59.

Dr. Sania Zahra Malik & Macintosh, R. (2015). Role of Energizing Relationships in Creating Subjective Vitality and Goal Commitment in UK Academics, Journal of Research and Reflections in Educations, 9 (1):62-74, Pakistan ( Recognized “Y” Category by HEC) .

Year	2011	2012	2013	2014	2015
Foreign	20	13	13	3	0
Local	0	1	1	5	3
Total	20	14	14	8	3

Seminar/ Conferences

Facilities

Institute's Alumni

Library

LIBRARY INTRODUCTION

Library and information services play key role in supporting independent learning. Set up in 1973, the Institute's library is committed to meet the information needs of students, faculty and research staff as quickly and efficiently as possible. Library is completely air-conditioned to provide comfortable environment to the students.

Our mission is to excel in supporting the academic and scholarly endeavor of our users, in their core instructional and research requirements through utilizing the best possible resources, systems and services.

We have a print collection of more than 20,000 volumes. About 20 serial publications and12 newspapers are on our subscription list. Where as, campus wide access to more than 22,000 e-journals and 45,000 e-books, is available through the HEC's National Digital LibraryProgram.

LIBRARY COLLECTION

· General Collection
· Reference Collection
· Journal / Magazine Collection
· Newspapers
· Course Reserve
· Projects / Reports

General Collection

This is the main collection comprising high quality of selected books. The Library currently contains a useful collection of over 20,000 volumes on a variety of subjects such as Accounting, Business Administration, Economics, Finance, Management, Statistics, computer Sciences, Sociology and other related fields. Library also provides access to online full text books. Library is fully automated and using the latest technology available in the field. This collection is organized according to Dewey's Decimal Classification Scheme and is shelved subjects wise according to call numbers (100-999) pasted on the spine of each item

Reference Collection

A significant number of current reference sources are available on reference shelves, including, dictionaries, encyclopedias, handbooks. The reference books can only be consulted within the library.

Journal / Magazine Collection

The library has been subscribing to more than 20 national and international journals and magazines in print. Another valuable hallmark is 100 volumes of the Harvard Business Review. The current issues of the periodicals are displayed on special shelves in the main reading area. Back volumes of these periodicals are shelved separately.

Newspapers

Library subscribes 12 Daily Newspapers, 7 in English Language and 5 in Urdu Language. The Library shall maintain newspapers and periodical of the preceding calendar year and the old ones may be disposed off by the library staff in a suitable manner with the approval of the Director

Projects / Reports

This is a unique feature of IBA Library; more than 60 Projects/Reports of different companies have been collected and organized in this collection.

STAFF DIRECTORY

Ammara Yousaf
Incharge Library

GENERAL RULES

•

Leave your personal belongings such as handbags, briefcases, etc. at Security Desk. All books issued to them shall be shown to the counter at the entrance before leaving.

•

Keep your mobiles silent / switched off within the library premises

•

Use of Laptop is prohibited

•

Complete silence should be observed except for brief and subdued talk with the library staff

•

Library can be used for Reading only, not for useless talking

•

Drinks and eatables are not allowed in the library

•

Sleeping, smoking and audible conversation within the library premises shall be prohibited

•

Library will be closed for 15 days in summer vacations for annual stocktaking.

•

Annual stock taking report will be submitted to competent authority for right off and dispose of the book(s) and other material.

•

For any misconduct, misbehavior or violation of above rules a fine for Rs. 100/- to 500/- or disciplinary action could be taken against the students.

•

The Library shall maintain newspapers and periodical of the preceding calendar year and the old ones may be disposed off by the library staff in a suitable manner with the approval of the Director

LENDING RULES

All registered users are entitled to borrow materials from the library

Student will be responsible for all the books issued on his / her Card

Books will be issued for 7 days only

Maximum 3 books will be issued at a time

For books kept overdue, a fine of Rs. 5 per volumes per day

Do not write, underline or mark any book. Library books are carefully examined on return and the borrower will be responsible for the damage

Loan may be renewed for 14 days if another user has not reserved the desired book(s). Overdue book(s)will not be renewed

Books can be reserved at Circulation Desk

Borrowers will be responsible for any damage, mutilation or theft of the book

10.

If the book return date is on weekend/off day then return it one day earlier.

11.

In case a book is urgently required, the librarian may recall it at a short notice any time and such a book shall be returned immediately by borrowers

12.

In case of loss of the card the student should inform immediately to the Library Circulation Counter

LIBRARY TIMING
Summer / winter
All week days (except Fridays)	8:00 a.m to 9:00 p.m
Friday	8:00 a.m to 9:00 p.m
Friday break	01:00 p.m to 05: 00 p.m

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